Bachelor of Business (Marketing)

Course Details

A Bachelor of Business (Marketing) enhances core business knowledge with marketing expertise. At Torrens University, you'll learn to engage and influence customers, develop brand loyalty and execute strategic campaigns. When you study with us, you gain hand-on experience with industry work placement. This degree builds a strong understanding of business principles while you learn marketing theories, practice and how marketing impacts the success of contemporary organisations. This degree was developed in consultation with the Australian Marketing Institute (AMI) to ensure you’re taught the most relevant and up-to-date information.

Qualification: Bachelor Degree (Pass)

Course structure: Delivered both on campus and online, the Bachelor of Business (Marketing) comprises of 18 core and 6 electives, each subject requiring 10 hours of study per week (made up of classes and self-directed study). Assessments may include activity-based assignments or online quizzes. There are no formal exams.