BSB40820 - Certificate IV in Marketing and Communication

Leeds College

Course details

CRICOS course code: 109299D

Level of study: Certificates & Diplomas


This qualification is suitable for those who use well-developed marketing skills across a variety of contexts. They are often adept problem solvers, can analyse information well and may have some limited responsibility for others. In most cases, individuals would usually report to a more senior marketing practitioner.

Target Group

The target market for this program includes international learners over the age of 18 wanting to further their education in the marketing industry. Students may have little or no experience in the marketing industry and it is not a requirement for entry into the program. Typically, the target group for the BSB42415 Certificate IV in Marketing and Communication are those who are:

  • seeking to pursue a career in marketing
  • seeking to enter into a new industry sector
  • seeking a pathway into higher level qualifications

Assessment Methods:

There are a variety of types of assessment tasks used for this qualification including:

  • Written questions
  • Projects
  • Case studies
  • Role Plays
  • Research
  • Reports

Assessments will be completed in class and there may be a need for some work to be done as homework however this is not expected to exceed 3 hours per week. Student will be advised by the trainer and assessor about the assessment requirements for each unit at the commencement of delivery for that Topic.

Click here for more details on this course.

Tuition Fees (AUD $) Start date Duration Campus
Total fees: 6,000. This fee is taken from CRICOS website. 16 Oct 2023
06 Nov 2023
04 Dec 2023
50 weeks
Read more50 weeks including 10 weeks of holidays

Full time
Leeds College
Level 11, 474 Flinders street
Melbourne Victoria 3000

Entry criteria

Pathways into the qualification:

  • BSB52415 Diploma of Marketing and Communication or
  • BSB52415 Diploma of Marketing and Communication followed by BSB61315 Advanced Diploma of Marketing and Communication (it is also possible to progress to the BSB61315 by undertaking only the core units from the BSB52415 however most students would undertake these as part of the full qualification).

This course is available to students who are able to provide evidence that they:

  • have completed Australian Year 11 or equivalent
  • Are at least at age of 18 on the date of course commencement
  • have the required level of Language, Learning and Numeracy skills required by the course determined completing a Leeds College Language, Literacy and Numeracy (LLN) assessment conducted by a Leeds College Trainer/Assessor which includes a written test and interview to complete the verbal component of the test.
  • meet ONE of the following English proficiency requirements of this course

Evidence of holding any of the following English language test scores within the last 3 years?

  • International English Language Testing System (IELTS) 5.5
  • TOEFL internet-based test 46
  • Cambridge English: Advanced (Certificate in Advanced English) 162
  • Pearson Test of English Academic (PTE Academic) 42
  • Occupation English Test B for each test component


Be able to provide any of the following evidence of English Language competence?

  • that they were educated for 5 years in an English-speaking country
  • successful completion of at least General English Upper Intermediate or English for Academic Purposes Upper Intermediate level


Leeds College
Level 11, 474 Flinders street
Melbourne Victoria 3000
Back to the top of this page