Graduate Diploma of Strategic Communication

La Trobe University

Course details

CRICOS course code: 077917G

Level of study: Postgraduate

Summary

The evolution of digital media has transformed communication. Professionals with skills in social media and campaigns are in high demand. La Trobe's Graduate Diploma of Strategic Communication has been designed to meet the needs of this rapidly-changing industry.

You'll develop a strong foundation in communication with core subjects in strategy, writing, research and political communication. Our range of electives helps you build the necessary skills to pursue a communication career in areas such as politics, corporations and not-for-profit organisations.

You'll learn:

Political communication

Discover the vital role communication plays in the government sector to influence public opinion.

Strategic communication writing

Learn how to write to a strategic communication plan.

Research applications in strategic communication

Gain an understanding of how research underpin communication campaigns.

he qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 8 - Graduate Diploma.

Career outcomes

Government, not-for profit and community organisations need communication professionals with 21st century skills. Possible career options include:

Communication officer

Help prepare marketing material to help promote brands and projects.

Social media manager

Create, edit and manage content for social media campaigns on platforms such as Facebook, Twitter and Instagram.

Social researcher

Gather and analyse data on communities to create effective campaigns.

Accreditation, registration and/or membership details for this course may be found on the La Trobe University website.

Click here for more details on this course.

Tuition Fees (AUD $) Start date Duration Campus
32,800 Per Year 27 Feb 2023 1 year
Full time
City Campus
Level 2, 360 Collins St
Melbourne Victoria 3000
Australia

Entry criteria

WAM - Weighted Average Mark (WAM) 60%

GPA - grade point average (GPA) 60%

Australian Bachelor degree or equivalent. Applicants to the course require an Australian three-year undergraduate degree, or approved international equivalent, in the humanities and social sciences or cognate discipline.

English language requirements

IELTS (Academic) score of 6.5 with no individual band score less than 6.0

TOEFL Internet based (iBT): overall score of 79 with 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing.

Pearson Test of English (Academic) (PTE): overall score of 58 with no communicative skill score less than 50.

C1 Advanced: 176 with no less than 169 in any component.

C2 Proficiency: 176 with no less than 169 in any component.

Address

La Trobe University
Melbourne (Bundoora) Campus
Plenty Road and Kingsbury Drive
Melbourne Victoria 3086
Australia
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